Hello, there!

I was looking at the Ebay logo the other day, and I decided that it was too old and not updated.



I researched the evolution of the Ebay logo, and I learned that the current logo replaced an even older one that was around since the beginning of Ebay history.



And so, I broke out PDN, and I started to work on a brand new, redesigned Ebay logo. Tell me what you think!



I tried to give this a sort of pastel color design, and I've also added more spacing between the letters. The font that I used is called “Century Gothic”, and I think I did a pretty good job on this, but I'd like to hear your opinion on it.

Thanks,
Superben100.

superben100 wrote:

The modern Ebay logo.

The new Ebay logo that I've created.

I've removed the center image for comparison

The letter spacing is uncomfortably wide, and the font choice seems a little too thin
If you look at Google's logo rebrand, most of the elements stay the same. Your design however looks more like an original startup logo, rather than a rebrand.

Hex4Nova wrote:

superben100 wrote:

The modern Ebay logo.

The new Ebay logo that I've created.

I've removed the center image for comparison

The letter spacing is uncomfortably wide, and the font choice seems a little too thin
If you look at Google's logo rebrand, most of the elements stay the same. Your design however looks more like an original startup logo, rather than a rebrand.

I suppose so. Thank you for the input!

For some reason I want this logo back.

TheAdriCoolManDude wrote:

For some reason I want this logo back.

no!!!!! you can't do that!!!! material and flat design only!!!

CatsUnited wrote:

TheAdriCoolManDude wrote:

For some reason I want this logo back.

no!!!!! you can't do that!!!! material and flat design only!!!

Too bad.

TheAdriCoolManDude wrote:

For some reason I want this logo back.

＾

Here's what I think:
The first thing that catches my eye, are those colors that are too bright. Secondly, is that standalone “tm” sign! It's not the point of the logo, so just make it tiny and very close to the logo and just make it that people would overlook it. Third, is the font. About the Century Gothic font, I know about it. I have used it before. I admit, I once got obsessed to it, but now I have gotten bored of it. It is too thin, like Hex4Nova said. And it is too common. You should use a font that is a little heavier and and is less commonly used than Century Gothic. I would recommend Gotham Bold. (By the way, I'm obsessed with the Gotham font family, but let's move on.)

Summary: To make the logo better, a) make the colors darker, b) make the “tm” sign easy to overlook, and c) use a heavier and less commonly used font like Gotham Bold.

sti_scratch wrote:

Here's what I think:
…Third, is the font. About the Century Gothic font, I know about it. I have used it before. I admit, I once got obsessed to it, but now I have gotten bored of it. It is too thin, like Hex4Nova said. And it is too common. You should use a font that is a little heavier and and is less commonly used than Century Gothic. I would recommend Gotham Bold. (By the way, I'm obsessed with the Gotham font family, but let's move on.)…

I thought only my school used century gothic but ok

gotham is a good font looks cool do you have any other spicy fonts thanks

CatsUnited wrote:

sti_scratch wrote:

Here's what I think:
…Third, is the font. About the Century Gothic font, I know about it. I have used it before. I admit, I once got obsessed to it, but now I have gotten bored of it. It is too thin, like Hex4Nova said. And it is too common. You should use a font that is a little heavier and and is less commonly used than Century Gothic. I would recommend Gotham Bold. (By the way, I'm obsessed with the Gotham font family, but let's move on.)…

I thought only my school used century gothic but ok

gotham is a good font looks cool do you have any other spicy fonts thanks

Hmm… Berlin and Lulo.

sti_scratch wrote:

CatsUnited wrote:

sti_scratch wrote:

Here's what I think:
…Third, is the font. About the Century Gothic font, I know about it. I have used it before. I admit, I once got obsessed to it, but now I have gotten bored of it. It is too thin, like Hex4Nova said. And it is too common. You should use a font that is a little heavier and and is less commonly used than Century Gothic. I would recommend Gotham Bold. (By the way, I'm obsessed with the Gotham font family, but let's move on.)…

I thought only my school used century gothic but ok

gotham is a good font looks cool do you have any other spicy fonts thanks

Hmm… Berlin and Lulo.

thanks this is cool

SuperDoom wrote:

TheAdriCoolManDude wrote:

For some reason I want this logo back.

＾

Thank you for contributing.

The current Ebay logo looks fine; it's recognizable with bright colours that makes it recognizable from a distance.

Your proposed logo replaces the letters with a generic sans serif font that is meant to be used for plain text, not logos, and removes the characteristic look of the logo. Additionally, the colours are pale, so they're hard to see from a distance. Amongst other logos it will look faded out as if it has been temporarily removed from the group of logos.

The ideal flat design logo would be a recognizable shape, like that of Apple or Nike.

They just recently changed into just red LOL

Ladyinlove wrote:

They just recently changed into just red LOL

Correct. It is a temporary holiday recolor.

I think the pastels are too washed out, but besides that, I like it! Keep up the good work!

diamondbackgamer wrote:

I think the pastels are too washed out, but besides that, I like it! Keep up the good work!

Thanks!

sti_scratch wrote:

Here's what I think:
The first thing that catches my eye, are those colors that are too bright. Secondly, is that standalone “tm” sign! It's not the point of the logo, so just make it tiny and very close to the logo and just make it that people would overlook it. Third, is the font. About the Century Gothic font, I know about it. I have used it before. I admit, I once got obsessed to it, but now I have gotten bored of it. It is too thin, like Hex4Nova said. And it is too common. You should use a font that is a little heavier and and is less commonly used than Century Gothic. I would recommend Gotham Bold. (By the way, I'm obsessed with the Gotham font family, but let's move on.)

Summary: To make the logo better, a) make the colors darker, b) make the “tm” sign easy to overlook, and c) use a heavier and less commonly used font like Gotham Bold.

I don't know if superben saw this…

sti_scratch wrote:

sti_scratch wrote:

Here's what I think:
The first thing that catches my eye, are those colors that are too bright. Secondly, is that standalone “tm” sign! It's not the point of the logo, so just make it tiny and very close to the logo and just make it that people would overlook it. Third, is the font. About the Century Gothic font, I know about it. I have used it before. I admit, I once got obsessed to it, but now I have gotten bored of it. It is too thin, like Hex4Nova said. And it is too common. You should use a font that is a little heavier and and is less commonly used than Century Gothic. I would recommend Gotham Bold. (By the way, I'm obsessed with the Gotham font family, but let's move on.)

Summary: To make the logo better, a) make the colors darker, b) make the “tm” sign easy to overlook, and c) use a heavier and less commonly used font like Gotham Bold.

I don't know if superben saw this…

I think I did, but I kinda skipped over it.
I like the advice though. Thank you!